{'It’s like they’ve erupted out of someone’s subconscious': how horror came to possess today's movie theaters.
The most significant shock the cinema world has experienced in 2025? The resurgence of horror as a dominant force at the UK film market.
As a genre, it has remarkably outperformed past times with a 22% year-on-year increase for the UK and Irish box office: over £83 million this year, compared with £68.6 million last year.
“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” says a cinema revenue expert.
The big hits of the year – a recent horror title (£11.4m), another hit film (£16.2m), the latest Conjuring installment (£14.98 million) and 28 Years Later (£15.54 million) – have all stayed in the multiplexes and in the popular awareness.
Even though much of the industry commentary centers on the unique excellence of renowned filmmakers, their achievements suggest something shifting between audiences and the style.
“Many have expressed, ‘You should watch this even if horror isn’t your thing,’” explains a film distribution executive.
“These productions twist traditional elements to craft unique experiences, resonating deeply with modern audiences.”
But beyond creative value, the consistent popularity of frightening features this year suggests they are giving moviegoers something that’s highly necessary: catharsis.
“Right now, there’s a lot of anger, fear and division that’s being reflected in cinema,” notes a film commentator.
“Horror films are great at playing into people’s anxieties, while at the same time exaggerating them. So you forget about your day-to-day anxieties and focus on the monster on the screen,” explains a noted author of classic monster stories.
In the context of a current events featuring geopolitical strife, enforcement actions, extremist rises, and ecological disasters, supernatural beings and undead creatures resonate a bit differently with filmg oers.
“I read somewhere that the success of vampire movies is linked to economically depressed times,” states an star from a popular scary movie.
“The concept reflects how economic systems can drain vitality from individuals.”
Historically, public discord has always impacted scary movies.
Analysts highlight the surge of German expressionism after the WWI and the chaotic atmosphere of the post-war Germany, with features such as early expressionist works and the iconic vampire tale.
Later occurred the 1930s depression and classic monster movies.
“The classic example is Dracula: you get this invasion of Britain by someone from eastern Europe who then causes this infection that gets spread in all sorts of ways and threatens the Anglo-Saxon heroes,” says a commentator.
“So it reflects a lot of anxieties around immigration.”
The boogeyman of immigration inspired the newly launched folk horror a recent film title.
Its writer-director explains: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Also, the concept of familiar individuals revealing surprising prejudices in casual settings.”
Maybe, the modern period of celebrated, politically engaged fright cinema began with a brilliant satire released a year after a divisive leadership period.
It introduced a recent surge of horror auteurs, including various prominent figures.
“It was a hugely exciting time,” comments a filmmaker whose film about a murderous foetus was one of the era’s tentpole movies.
“In my view, it marked the start of a phase where filmmakers embraced wildly creative horror with artistic ambitions.”
The same filmmaker, who is writing a new horror original, adds: “During the past decade, viewers have become more receptive to such innovative approaches.”
Concurrently, there has been a reconsideration of the underrated horror works.
In recent months, a independent theater opened in London, showing cult classics such as a quirky horror title, a classic adaptation and the late-80s version of Dr Caligari.
The renewed interest of this “gritty and loud” genre is, according to the cinema founder, a straightforward answer to the formulaic productions pumped out at the cinemas.
“It counters the polished content from big producers. The industry has become blander and more foreseeable. Numerous blockbusters share the same traits,” he explains.
“On the other hand, [these indie works] feel imperfect. They seem to burst forth from deep creativity, free from commercial constraints.”
Scary movies continue to disrupt conventions.
“Horror possesses a dual nature, feeling both classic and current simultaneously,” observes an specialist.
Besides the return of the mad scientist trope – with several renditions of a well-known story on the horizon – he anticipates we will see fright features in the near future addressing our modern concerns: about AI’s dominance in the coming decades and “supernatural elements in political spheres”.
At the same time, a religious-themed scare film a forthcoming title – which tells the story of Mary and Joseph’s struggles after Jesus’s birth, and features famous performers as the divine couple – is set for release soon, and will undoubtedly create waves through the faith-based groups in the US.</